Empire Magazine Analysis

‘Empire’ is a well-known blockbuster movie magazine. Over the years it has reviewed and previewed some of the biggest movies to be released. As well as this it has interviewed and featured some of the biggest celebrities around. A USP (Unique Selling Point) of this issue of Empire magazine is the cover image. As it is a special about the Avengers: Age of Ultron film it features all of the main characters from the Avengers franchise. What makes this a USP is that it appeals to a large fan base, not only the fans of the Avengers films, but to fans of Marvel comics and Marvel films. The shot type used for this image is a low angle long shot. This type of show us used so that we can see all of the characters and their heroic poses. It also shows the power they have, we are looking up at them, and they have all the power and the powers. They are stood on top of some rocks which gives them the height advantage over us, which makes us even more inferior. In the background we can see what appears to be the enemy of the Avengers. Usually in action movies the heroes are outnumbered by the army of the villain, this appears to be the case in this image. There are a lot of black images in the back ground which appear to be people or robots, thought more likely robots as the main cover line states ‘More heroes! More action! More robots!’ The beings in the background being black could connote that they are evil. They are the complete opposite of the good characters, which are more colourful and are the focus of the cover in the main image. The red and white colour scheme of the writing on the cover adopt the colour scheme of the marvel logo, the red background and the white writing.